Technology influences our daily lives. Our cars are high tech. We have computers on every desk. Our phones are more powerful than desktops from ten years ago. But what is technology? Really, what is it for?
Sure, some might say technology is useful for gaming, and for keeping in touch with family, and even for searching for information on that perfect vacation. But in the real world — in our world of business — technology, at its core, is useful for providing solutions faster, more precisely, and more efficiently than the equivalent manual process.
Business technology isn’t just technology deployment. It is a strategy. When we think of technology, we shouldn’t be thinking data centers, and servers, and software. We should be thinking about the business, and what are we trying to solve for the business. Technology is only a tool, like a hammer or a shovel. Technology isn’t something we build for nor build towards. Technology is a tool that is used to solve a problem.
So the next time you think technology, think business instead. Think, how can you best achieve your business goals. Because, in the end, we are here to solve problems.