WordPress Plugins – Search Engine Optimization (SEO)

This post is a part of the WordPress Plugins discussion thread and focuses on Plugins that focus on Search Engine Optimization.

SEO – Search Engine Optimization

Search Engine Optimization (known as SEO) is complicated.  Any help to you, the Web Master, is greatly appreciated help, and will go a long way in making your site SEO friendly.

At this time one of the tools that I am using is the free version of “Yoast SEO By Team Yoast“, and I recommend it. I’m happy with the tool, but I will admit I’m not sure of other tools that are out there.  I’ll be investigating other tools in the future.

Impact analysis

I used Google Analytics with my code slung sites, and I wanted to continue to use Google Analytics with WordPress.  If you remember back in the “olden days” of building basic Content Management System web sites with Dreamweaver, you had to include a unique and special piece of Google code on every page.  Is there a way to do that through a Plugin instead of managing the code itself?  I mean, the reason we moved to CMS is to cut our set of managed code, right?

Searching for “Google Analytics” on our WordPress Plugins website [reference: Plugins] offers up nearly 1500 plugins as of this writing.  Searching the web for “Best Google Analytics WordPress Plugin” is a help in the right direction with 2.5 million hits (no, don’t read them all!).  Adding “free” to the search reduces our hits to 1.5 million.

Here are a few I tested

  • “Google Analytics Dashboard for WP”.  Free.  What’s not to love?
  • “Google Analytics+”, not free, don’t even bother with it (there is a free trial, I’m not interested)
  • “Analytify”.  As of this writing, the landing page had security issues, offering up a warning that “Your connection is not private, Attackers might be trying to steal your information from wp-analytify.com”.  Didn’t sound so hot, wasn’t really interested in figuring out what is wrong with their site, moving on.
  • “Google Analytics by MonsterInsights”, not free ($39/year for one site), not interested
  • “Google Analytics By ShareThis”, free (yay!), but as of this writing is only tested to 4.7.7 and hasn’t been updated for 8 months.

When I opened my first WordPress several years ago, I was using “Google Analytics for WordPress by MonsterInsights”. I no longer recommend that plugin. Why?  Because the complete package is not free (there is a “Pro” paid version available), and more specifically, Google Analytics Dashboard for WP is free.  Why not just use the free version?

I chose “Google Analytics Dashboard for WP (GADWP) By Alin Marcu“.  Being released under GPLv2 identifies that it is free for all to use for both commercial and personal web sites.   So far, I haven’t found any significant limitations with GADWP.  I’ll post back if I wind up changing the plugin for something else.